LOCALIZED FOR
A GLOBALIZED MARKET

AN ICONIC BRAND

Apple is a brand that needs no introduction. As such a global brand, they not only look to meet the needs of their customers, but to exceed those needs. I was fortunate enough to partake in several of many workshops with in Silicon Valley preparing device screens for the Australia and New Zealand market.

PRECISION IS KEY

Apple has always been known for attention to detail, and localizing screens for markets is no exception. Working with a team of Production Managers, we use Apple’s internal resources to track and produce hundreds of screens for different markets, devices, and features ahead of their iconic keynote speeches revealing next season’s new products.

DEVICES, DEVICES

The iPad, Macbook Pro, iPhone, and Apple Watch — all flagship products Apple sells all across the globe. Working on a variety of devices keeps things interesting on a production end by ensuring you’ll never be stuck working on one type of screen.