AN ICONIC BRAND
Boeing has sponsored the iconic Apple Cup between Washington and Washington State for over 100 years, a historic rivalry between the two cross-state schools across multiple collegiate sports. In 2020, Boeing and the two schools have a unique challenge – channel the same support from the last century while it’s ardent fans support from home.
TOGETHER. WHEREVER WE ARE.
The hallmark of the Apple Cup is it’s ability to bring people together and the fierce competition. Sports has always been a unifying component of American society, and now more than ever, people need sports to unite over in the midst of a global pandemic.
The iPad, Macbook Pro, iPhone, and Apple Watch — all flagship products Apple sells all across the globe. Working on a variety of devices keeps things interesting on a production end by ensuring you’ll never be stuck working on one type of screen.